News
Taylor Steele on Fatherhood, Surf, and Time Well Spent
This Father’s Day, Maxum teams up with legendary surf filmmaker Taylor Steele and his daughter Jaiden to celebrate time well spent. Shot along the Californian coast, the campaign captures the balance between adventure and family — with Taylor’s signature Maxum watch built to keep pace with both.
Surf, Sound, Style — Kyuss King + Maxum
Maxum is proud to unveil our latest partnership with Kyuss King, a true multi-talent from Byron Bay.
As a professional surfer, musician, and actor, Kyuss represents the bold, adventurous, and fearless spirit we champion at Maxum.
His lifestyle, grounded in the raw beauty of Australia’s outdoor landscapes, aligns seamlessly with our brand’s ethos and we are stoked to be teaming up for 2025
Maxum’s 200m Water-Resistant Watches: The Ultimate Accessory for Ocean Explorers
Making Waves: Inside Hockey Dad’s Rolling Stone Feature & Their Maxum Collaboration
Discover the story behind the Hockey Dad x Maxum watch collaboration, as featured in Rolling Stone. Go behind the scenes with the surf-rock duo and director Taylor Steele to see how music, fashion, and adventure collide in this limited-edition collection.
HOCKEY DAD & MAXUM UNITE FOR A WAVE OF STYLE AND SOUND
Maxum Turns 25: A Legacy of Time, Culture, and Innovation